Athletes don’t eat the same way regular people eat. The food they consume is carefully considered for the effect it will have on their performance. An athlete’s body is his medium, and if he wants to compete at their maximum potential, he has to treat his body like it is as important as it is.
The artist doesn’t consume media the same way regular people consume media. The artist knows that the quality of work he produces is directly proportional to the quality of media he consumes, so he chooses carefully the things that enter his brain to fuel his imagination. The writer who only reads inside his genre and the songwriter who only listens to the music on the radio won’t be able to produce important, vital art.
The gradual, unintentional sacrifice that I’ve made as an artist is that I no longer seek entertainment. When I watch movies, read novels, or listen to music it is with the singular purpose of fueling my imagination. There are few best sellers in my reading queue. If I, as an artist, am to compete at my maximum potential, I must fill my imagination with images, mythology, and philosophy that will ferment in my subconscious, then randomize and recombine as inspiration.
I must treat my imagination like it is as important as it is.